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GEO, SEO, and AI Marketing.

Practical guides for founders and small teams. No filler, no fluff.

Guide May 22, 2026 · 8 min read

What is GEO? Generative Engine Optimization, explained.

GEO is the practice of making your brand visible in AI-generated answers from ChatGPT and Google Gemini. Here's the complete guide — what it is, why it matters, and exactly how to improve your AI search visibility.

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Comparison May 15, 2026

GEO vs SEO — what's different, what overlaps, why you need both.

Your customers look for you in two places: Google and AI assistants. Each requires a different strategy.

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How-to May 8, 2026

How to appear in ChatGPT, Gemini, and AI search answers.

5 practical strategies to make your brand visible in AI-generated answers — without spending months on it.

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Coming soon

Why your GEO Score and SEO rank don't match (and why that's normal).

The surprising disconnect between Google rankings and AI visibility — and what it means for your marketing strategy.

Coming soon

FAQ schema: the fastest win for AI search visibility.

A step-by-step guide to adding JSON-LD FAQ schema to your website pages — and why AI models love it.

More posts coming weekly.

We write about GEO, SEO, brand positioning, and AI marketing — practical content for founders and small teams. No filler.